Vision
One page. Review it when a priority starts to look like a hobby.
Values
The few rules you actually live by.
- One owner per number
- Decide in the room
- No spec work after Thursday
- Bill before you polish
You are in Northline — a nine-person agency, mid-week. Change anything. Accept a draft or send it back.
There are 4 drafts on the desk. Open one. Tell the desk who should own it.
One page. Review it when a priority starts to look like a hobby.
Values
The few rules you actually live by.